Zara Larsson is named the newest Vevo LIFT artist in the US
Swedish singer and songwriter Zara Larsson has been selected as Vevo’s newest LIFT artist.
Throughout June, Vevo will feature exclusive interviews with Zara, behind-the scenes footage, video premieres and intimate live shows. Uniting her with fans, and introducing her to a broader audience.
Vevo’s LIFT programme began in January of 2011 to promote and celebrate new talent.
Among LIFT’s prestigious alumni are some of music’s hottest names including James Bay, Sam Smith, Lorde, Years & Years and Little Mix.