Sony Music’s Digital Creative team honoured at The Lovie Awards

Sony Music’s Digital Creative team won two awards at The 6th Annual Lovie Awards.   

The team were honoured with both Gold in the music category and People’s Lovie titles for their work on One Direction’s innovative Made In The A.M. website.

James Bassett, Digital Creative Director at Sony Music UK, said, “we are thrilled at Sony Music to be picking up the Gold and People’s Lovie double… This speaks to the kind of creativity and innovation we seek to inject into every artist campaign.”   

The Lovie Awards are presented by the International Academy of Digital Arts and Sciences and is the leading European award honouring excellence on the Internet across websites, online advertising, Internet video, social and mobile apps.   
Visit the One Direction Made In The A.M. website here.

Watch James Bassett’s acceptance speech below: 

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